Click here to read Why You Should Choose Intensity over Duration

Do your clients understand that less is more according to the latest research science? Do they know that pounding it out for hours on the treadmill is not the most effective way to burn calories and build muscle? If your clients want results fast, you need to convince them to ditch the extra workouts and stick to short, intense routines. Here’s how to make your case.

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Click here to read How to Break Down Barriers to Fitness and Motivate Your Postpartum Client

New moms are under tremendous pressure to get fit after giving birth, to lose the baby weight, and to be skinny again. Instead of pushing a skinny body, the emphasis should be on health and fitness, for the benefit of mom and her baby. Learn how to motivate your postpartum clients with the facts about pregnancy weight, postpartum fitness, and healthy weight loss.

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Click here to read Bigger Muscles or Stronger Muscles?

As a trainer, you want to help your client meet his goals.  But did you know that the recommendations for gaining muscle mass and increasing strength are totally different and depend on the individual? Learn how to master the art of designing a strength training program that maximizes your client’s success.

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Click here to read Are Your Clients Thinking about Going Gluten-Free?

Your client is talking about hopping on the gluten-free bandwagon. She thinks it will make her healthier and help her lose weight. Here’s the ammo you need to convince her that most people do not get any benefits from giving up gluten.

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Click here to read Are Sit Ups Bad for You?  The U.S. Military Seems to Think So…

Is the long reign of the sit-up finally over? Will the crunch be far behind? Here’s the latest scoop on why no one is doing sit-ups anymore, and why you and your clients should be crunching and planking to maximize core strength and minimize your waistline.

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Click here to read What is the most important factor in workout success?

Football coaching legend Vince Lombardi is credited with the famous quote 'Winning isn't everything, it's the only thing.'  Well, not only is the source of the quote misplaced, so, too, is the message.   So then what is the real message and bottom line?

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Click here to read What Time of Day Will Maximize Your Workout?

You want to get the answer right, for yourself and everyone who turns to you for your expert advice. But, the research has been complicated and confusing. You probably have read a lot of blogs and articles that said working out in the morning is best.  Those articles are mostly wrong!

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